Mellady Direct Takes Home Two ADDY® Awards
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FOR IMMEDIATE RELEASE
March 16, 2009
Contact: Jill Mellady
(661) 298-9190
Mellady Direct Takes Home Two ADDY® Awards
Sales Kit Designed for Stay Green Inc. Receives Special Judge’s Award
SANTA CLARITA – Mellady Direct Marketing earned an Award of Distinction and a Special Judge’s Award in the prestigious ADDY® Awards Competition sponsored by ADPROS, the Advertising Professionals of North Los Angeles. The firm entered a sales kit it designed for Stay Green Inc., one of Southern California’s largest landscaping service providers.
"It’s an honor to receive this recognition, and it highlights the excellent work we produce for all of our clients," said Jill Mellady, President of Mellady Direct Marketing.
The new sales kit focuses on Stay Green’s key service areas, including landscape maintenance, tree care, and plant health care, and includes a redesigned company logo also created by Mellady Direct Marketing.
Stay Green reviewed its marketing materials ahead of an ambitious expansion plan, and decided it was time to enhance its brand and ensure the company’s image was in line with its new direction. The company selected Mellady Direct Marketing to take them in a new direction.
Mellady’s Creative Director Jeff Courtney served as project designer for the new sales kit and Eric Harnish of Harnish Communications provided copywriting services.
"As Stay Green moves forward with its expansion plan, it now has the dynamic marketing materials necessary to support the company’s continued growth," Mellady said.
Mellady’s ADDY awards were announced Sunday at the Odyssey Restaurant during a gala dinner hosted by ADPROS. Sponsored by the American Advertising Federation, the ADDY® Awards are the world’s largest advertising competition. The contest offers three rounds of judging at the chapter, regional, and national levels. ADPROS is the local AAF chapter serving the Santa Clarita and Antelope Valleys, as well as the San Fernando Valley.
About Mellady Direct Marketing
Mellady Direct Marketing is a full-service mailing and direct marketing services firm based in Santa Clarita that serves a nationwide roster of clients.
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