Mellady Blog
Helpful articles and resources to assist you in achieving printing, mailing, and marketing success.
Marketing Plans
Mellady Direct Marketing will serve as your marketing partner and together, we will bring your business to the next level.
Start Planning for the New Year with a Branded 2021 Calendar
Less than 1 month left until 2021 - Start planning for the new year with a custom branded calendar! Calendars are a great way to stay in the front of your client’s minds. They are useful, needed, and always appreciated. Our team will design a custom calendar that is...
Non-Profit Appeals to Reach Your Target Audience and Your Fundraising Goals
If one thing is for certain this year, it is that we could all use a little help. Let our team help you garner the support needed to continue your mission. Working in the nonprofit realm, you understand how important donations are to the reach of your...
Spread Some Cheer with a Handwritten Holiday Card This Year
2020 is quickly coming to an end. With in-person meetings and holiday celebrations being held virtually, the magic of a personal handwritten holiday card is greater than ever. Mellady Direct Marketing has the ability to create customized handwritten holiday cards that...
Product Highlight: Scorpion SOIM Books
We are going to be launching a new blog series to show the products that Mellady Direct specializes in and just some of what we can do to improve your business. The first project that we are highlighting is the Scorpion SOIM Book. Our Business Development Manager,...
Solution: Targeted Mailing Lists
Are you sending out thousands of mail pieces and not getting the return you want? Chances are you are not correctly targeting the recipients of your mailers. At Mellady Direct, we have the knowledge and capability to target the exact audience you are looking to...
Psychology of Colors in Marketing
In today’s business world, branding is more important than ever before. Your company’s colors, logo, or tagline could actually be hurting your business if not accurately portraying your company while appealing to your target market. For example, do you know if your...
Product Highlight: Stay Green Blog, Social Media, and E-Blasts
Do you ever find yourself looking at a company’s website and noticing that the content on that website is very outdated? Does it make you wonder what else they are letting fall through the cracks? Whether it is the blog that hasn’t been posted to in six months, or...
Product Highlight: The Midnight Mission Fundraising Brand
Do you have a vision for your nonprofit organization but need help getting there? Mellady Direct Marketing is the resource you need to turn your vision to a reality. We can help you create an entire campaign to market your product, attract new business, or even...
Product Highlight: Panini Restaurant Coupon Plastic Card
The second product that we would like to highlight in this series is the plastic postcard. When going through your mail what stands out to you? Typically it isn’t the bills that you receive, but something that feels different in your hand. The design catches your...